IAN BURR CREATIVE

1. How Influencers are Changing the Game Influencers have become key players in promoting golf brands on social media. These individuals have large, engaged followings, and they can generate excitement around products, courses, or tournaments through authentic and relatable content. For golf brands, partnering with influencers is an effective way to tap into new audiences, […]

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1. Establish Clear Goals with the Golf Course Owner Before you hit record, it’s critical to have a clear conversation with the golf course owner about their goals. What message do they want to convey to their audience?  Here are a few common objectives that can shape your content: By identifying these goals early on, […]

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In today’s digital age, social media is a crucial tool for marketing golf courses. From showcasing the beauty of the greens to promoting events and tournaments, a well-thought-out social media strategy can elevate a course’s brand and attract more players. But with so many platforms to choose from, how do you know where to focus […]

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Golf is more than just a sport. It’s a narrative. As a videographer or marketer, your job is to take those elements of the narrative and turn them into compelling stories that resonate with your audience. Filming a golf course or tournament provides countless storytelling opportunities, from capturing the quiet beauty of the landscape to […]

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Golf courses offer some of the most breathtaking backdrops for videography, from lush greens to expansive landscapes. But capturing the beauty of a golf course on camera requires more than just pointing and shooting. These essential filming techniques will help elevate your videos and make them stand out on social media platforms. 1. The Power […]

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